Rehearsals conducted beforehand with all speakers in the web conference rooms set up especially for R+T ensure an optimal smooth flow during the livestreams. Compliance with the DSGVO requirements with our own servers in Germany is mandatory. “With the studios in the ICS, we have gone live on air for numerous digital live events for Stuttgart Exhibition Centre and its customers since last summer, so that communication in our live marketing area could also be made possible during this time,” says Philip Belz, site manager of the media specialist Neumann& Müller at Stuttgart Exhibition Centre.
Simultaneous translations German/English
A special feature is simultaneous interpretation for borderless communication in the international livestream, in order to be able to provide multilingualism. A high-resolution LED wall as a stage background with a width of 11 m and a height of 3 m ensures multimedia playback in double Full HD resolution. In the specially constructed studio at the ICS, several full HD studio camera units are used to capture all angles of the events and provide the visitor with a good overview.
Elaborate preparations and rehearsals
“The four-day fair and conference programme is produced with extensive rehearsals and detailed preparations like a live TV show in our studio. Our Digital Media department is an important support for the production with pre-productions for content and on-site production direction. Our ICT (Information and Communication Technology) department supports with monitoring of the servers and digital connections for the live stream,” explains Christoph Saft, project manager of the ICS team.
High competence on board
For Sebastian Schmid, the head of the R+T department, it is particularly important to be able to fall back on a competent partner in Neumann & Müller. “The key point of live streaming is particularly important for us as a trade fair in order to be able to deliver a high event quality here”, says Schmid, “the technicians are particularly challenged here on the day of the awards ceremony when the winners of the Golden Innovation Award are connected live via video stream for the virtual award ceremony on Monday evening and on Tuesday for the Day of Innovations for the product presentation”.
