From 2024, Ponzio Polska and Alufest GmbH, which is responsible for the German market, will operate under the new Procural brand. The brand name was not chosen by chance: It is made up of the English words "professional", "cure" (solution) and "aluminium".
See also: Minimised carbon footprint - Saint-Gobain and Hydro join forces
The new brand identity stands for the high-quality solutions for facades as well as windows and doors that have been on the market under Ponzio Polska for 30 years. The logo lettering is accompanied by an icon of the stylised letter "P", which symbolises an open window with a view into the future.
Professional aluminium solutions for European markets
Even with the new name, Ponzio Polska and Alufest will remain leading partners for aluminium systems with a constantly growing product portfolio. The Managing Directors of Ponzio Polska Sp. z o.o. and the Laumann Group are convinced that the strong position of Ponzio Polska, which has developed over the last 30 years, and the high profile of the aluminium systems will also pay off under the new Procural brand.
Also interesting: Wicona presents Wicline 75 Industrial Design window system
As part of the Laumann Group, both companies will benefit from synergies in the future. As a first step, the position in the existing markets will be strengthened. In addition to the Polish market, the focus will also be on sales in Germany. This will be followed by a step towards further internationalisation in order to open up new markets and sales channels.
About Ponzio Polska
Ponzio Polska is a manufacturer of aluminium profile systems for the construction industry with a strong presence in Poland and other important European markets. The company employs over 300 people and operates one of the largest warehouses in Poland with four powder coating lines at its main site in Plock. In the German market, Ponzio Polska operates through Alufest GmbH. www.ponzio.pl
About Alufest
The Laumann Group, a family-owned group of companies headquartered in Sendenhorst, Westphalia, is a leading provider of construction-related product solutions and IT services. The Laumann Group's solution expertise covers various industry applications from PVC profiles for windows and doors (such as Veka and Gealan), to sheet and façade solutions, to high-quality surface technology and IT consulting. The Laumann Group employs over 7,200 people at more than 50 locations on four continents and generates annual sales of around 1.9 billion euros. www.alufest.com